"The Future of TV Experience" by Haymi Behar @ NEM 2022
In the age of streaming wars and major players churning out new content almost on the daily, entertainment experiences have been transforming drastically. How can media companies survive and thrive in such ever-changing times? In his keynote session entitled The Future of TV Experience: What's Next?, SPI CMO & CDO Haymi Behar sheds a light on the convergence of digital and linear TV viewing experiences, elaborating on the importance of quality curation in addressing choice stress that stems from platform inflation and content abundance. In addition, Behar covers SPI's multiple digital operations that make the company an important margin maker and revenue generator for its operator partners. Check out the full presentation.